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Identifying Factors Affecting Behavioral Intent of Potential and Existing N-screen Service Users
2015
ETRI Journal
Bo-Ram Kwon et al. 417 http://dx.doi.org/10.4218/etrij.15.0114.0585 With recent advances in media technology, the creation of a relatively new service, N-screen, has been realized. N-screen provides seamless connections among various media and enables users to enjoy entertainment content at any time and any location. With such recent advances comes opportunity; therefore, for those N-screen service providers who have established an early edge in the ICT industry, it is imperative that they
doi:10.4218/etrij.15.0114.0585
fatcat:avdymohlkbfutjgnaadcolq3be