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Mediating Role of Empowerment Strategies in the Impact of Motivation Factors on Sustainable Competitive Advantage: A study of the Banks in Iraqi
2019
International Journal of Academic Research in Business and Social Sciences
In the banking sector, the conditions for creating a sustainable competitive advantage are specific. Moreover, innovation is not protected, new products or new sales methods are easily imitated. Organizational environment that will support the Empowerment Strategies is needed for the realization of Sustainable Competitive Advantage and for ensuring sustainability. Therefore, Sustainable Competitive Advantage is directly associated with the Motivation Factors and the Empowerment Strategies of
doi:10.6007/ijarbss/v9-i2/5592
fatcat:k2xgwdg2b5durnjbon4dwqmsgm