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The Real Estate industry can be viewed as a prime candidate for using mobile data solutions since it possesses a dispersed workforce as well as intensive and complex information requirements. This paper investigates the perceived value of mobile technologies in the New Zealand Real-Estate industry. It was found that mobile technologies are perceived as a strategic element in the Real-Estate industry. However, the use of data services still is bounded by industry practices and voice remains thedoi:10.4018/japuc.2009040102 fatcat:oft4we4devd7fmzrsmrrsxg2t4