The research process is based on the growth characteristics of the training methods by organizing the skills of the studied technology, and the reflections of the rational aspect in the functional and performance needs, to determine the means of the property of the creative style, which contributes. In framing the relationship between product and user requirements within an intellectual framework. The research consists of two searches. The first section included the study of the concept of

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... lectual style in the field of industrial product design. The second section included the study of the intellectual circle and the conceptual method in understanding close perception through the method to expressive feeling and building integrated ideas that are related to the flow of ideas flowing in the role of design output. It also included the main findings of the research, including: ‫الصناعي‬ ‫المنتج‬ ‫تصميم‬ ‫في‬ ‫الفكري‬ ‫األسموب‬ ‫محمود‬ ‫نوري‬ ‫صالح‬ ‫أ.م.د.‬ & ‫مصطفى‬ ‫مؤيد‬ ‫شيماء‬ ‫م.م.‬