Block copolymer (BCP) melt assembly has been the subject of decades of study, with focus largely on self-organized spatial patterns of periodically-ordered segment density. In this study, we demonstrate that underlying these otherwise well-known composition profiles (i.e. ordered lamella, cylinders, spheres and networks) are generic and heterogeneous patterns of segment orientation that couple strongly to morphology, even in the absence of specific factors that promote intra- or inter-chain

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... ent alignment. We employ a combination of self-consistent field theory and coarse-grained simulation methods to measure polar and nematic order parameters of segments in a freely-jointed chain model of diblock melts. We show that BCP morphologies are generically characterized by a multizone texture, with segments predominantly aligned normal and parallel to inter-domain interfaces in the respective brush and interfacial regions of the microdomain. Further, morphologies with anisotropically-curved interfaces (i.e. cylinders and networks) exhibit biaxial order that is aligned to the principal curvature axes of the interface. Understanding these generic features of intra-domain texture provide new opportunities for manipulating multi-scale structure and functional properties of BCP assembly.