Communication and the Natural Social Order

Olga Dmitrievna Shipunova, Dmitry Ivanovich Kuznetsov
2015 Mediterranean Journal of Social Sciences  
The article deals with the analysis of the social order conditions, which are natural for a human and which are explained through personification of cultural meanings and locality that has ethnic context. Generalization of knowledge about the socionatural relationships in a person's life has been performed using the principle of consistency and socio-cognitive approach. The multifaceted nature of dynamics of the mentality, on which the trust to authorities is based, and which draws upon the
more » ... draws upon the subconsciously normalized ethnic consciousness, is emphasized. It is shown that the main means of total control in the context of the natural social order is the indirect metadiscursive communicative impact through the introduction of semantic settings hidden behind the outer side of symbolic and speech practices. In conclusion, the stability of the non-violent mechanism for maintaining the social order in spite of ongoing political and cultural transformations is emphasized. The destruction of the natural social order is made possible as a result of discursive provocations shifting the basic semantic and value-related references that are inherent in the subconscious. Keywords: social order, trust, local context, ethnic consciousness, metadiscourse of communication. Following the declaration of freedom of choice, sociologists refer to the social systems self-organization processes, which are of the natural for people and, therefore, non-violent nature. The social order is interpreted through locality (the scene) having a specific context, and personification of cultural meanings (Giddens, 1986) . The fact of orderliness of the systems of perception and action in human community is described with the societal process concept, which consists in orientation and sustainable reproduction of social and inter-individual interactions within a meaningful interval and cultural space. The social order is based on the reproduction of culture through the system of knowledge and educational institutions in the interests of ruling elites (Bourdieu, 1991) . The key role of compliance of the behavior of individuals and different strata of the society with the norms accepted in the given social system is emphasized (Habermas, 2010) . Uncertainty of trust structures as the most common and the least significant basis of social cohesion (Hosking, 2015) forces us to analyze the hidden grounds of the communicative practice in communities, specific beliefs, life goals, which are formed spontaneously in line with the emotional belonging to a reference group (Taylor, 1985; MacIntyre, 1981) . The connection of the mentality dynamics and the social order, which is behind the structures of trust, is of multifaceted nature. We find it efficient to clarify this connection through the combination of the systematic goal-setting of the modern science in the study of the living conditions natural for humans and the normative principle of community selforganization, according to which the established semantic orientations in behavior are set, and the practices of indirect communication in the processes of personality self-determination unfold. The article aims to consider the metadiscourse of communication as a basic condition of mental dynamics and to correlate the nonviolent strategy of social order formation with this condition.
doi:10.5901/mjss.2015.v6n3s3p265 fatcat:bebrx4aihjcircgyjlsygnpfn4