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Th is paper presents a fuzzy multi-attribute decision making approach for evaluating the service quality of the hotels of an important tourist destination island: Gran Canaria. We fi rst extract the information provided in www.tripadvisor.com which is becoming one of the most popular websites that assists customers in gathering travel information. Th e information provided for the hotels located on the island of Gran Canaria using the fi xed seven attributes is obtained. Service quality is afatcat:xp54symctjbgbith26ko2xkksy