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DAKWAH KULTURAL DAN ISLAMISASI DI TERNATE
Al-Mishbah: Jurnal Ilmu Dakwah dan Komunikasi
This article presents a study of the beginning of the cultural propagation movement amid Ternate society which still adheres to animist beliefs and dynamism. The spread of da'wah in Ternate cannot be separated from the Islamization process carried out by Arabs and Persians who trade and establish marriage ties with local communities. These immigrant community groups preach through cultural approaches by utilizing culture as a means, media, and targets. Cultural propaganda has the object of thedoi:10.24239/al-mishbah.vol14.iss1.110 fatcat:7y5bzf5udjgbvbqpadvf7k42o4