Self Service Business Intelligence: An Analysis of Tourists Preferences in Kosovo

Ardian Hyseni
2017 2017 UBT International Conference   unpublished
The purpose of this paper is to analyze the preferences of tourists in Kosovo through the data from TripAdvisor.com. Top things to do in Kosovo, will be analyzed through the comments of tourists in TripAdvisor.com. By analyzing the data with PowerBI, will be analyzed what are the most preferred things to do and what the tourists like the most in Kosovo. This paper will contribute on defining the preferences of tourists in Kosovo, it also can help tourism to invest and attract more tourists in
more » ... more tourists in specific areas or improve and invest in places less preferred by tourists.
doi:10.33107/ubt-ic.2017.186 fatcat:wk63t2jm7rcejh7vlim7i7dnxy