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In this article, we put forward the mobile crowd sensing paradigm based on ubiquitous wearable devices carried by human users. The key challenge for mass user involvement into prospective urban crowd sending applications, such as monitoring of large-scale phenomena (e.g., traffic congestion and air pollution levels), is the appropriate sources of motivation. We thus advocate for the use of wireless power transfer provided in exchange for sensed data to incentivize the owners of wearables todoi:10.1109/mwc.2018.1600468 fatcat:iwidl3axrvgdpj2vamkaoxgdpe