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Palabras clave: educación audiovisual, alfabetización mediática, solidaridad, cortometraje, relaciones públicas, ONG, Manos Unidas. Solidarity and audiovisual education: The case of the Manos Unidas NGDO´s clips as a paradigm if committed public relations Abstract Non-Governmental Development Organizations (NGDOs) are focusing their actions, under divulgation terms, towards the search of an active inclusion of the citizens in general and of their audiences in particular. This invitation,doi:10.22507/rli.v12n2a13 fatcat:n2rh7tvlkrewthf5tadzecrlze