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Investigating the Relationship between Customer Knowledge Management and Knowledge Sharing among Insurance Companies in Malaysia
2013
Asian Social Science
Recently, customer knowledge management has been widely recognized as a determinant of business performance. However, knowledge of customers that the organization gathers is useless unless it is shared internally. Sharing of this knowledge among organizational members will greatly strengthen the competitiveness of the organization, which makes it possible to take advantage of the competitive dynamics in the business environment. Although the importance of knowledge sharing especially the one
doi:10.5539/ass.v9n10p60
fatcat:ycwtguu55zanfhb2faij4j6cka