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INVESTMENT BEHAVIOR OF ENGINEERS: AN EMPIRICAL STUDY
2015
Researchers World – Journal of Arts Science & Commerce
The study investigated the behavioral biases of individual investors and their impact on the investment behavior in context of Indian Stock Market. A structured questionnaire were developed and distributed among 196 individual investors who are engineering graduate. The respondents are selected based on convenience sampling. Multi-criteria technique of AHP is used to define the relative contribution of each of the behavioral bias in shaping the investor behavior. Most of the investors over-rate
doi:10.18843/rwjasc/v6i4/03
fatcat:eyzi3oektnhq7hk3ljxzwrls7m