Nobody will out-argue the fact, that all of us are in social situations each day. Even being alone, we think over what impression we made on others, what we should do that the others valued us more favourably, that we were more attractive. Creation of good image and its preservation is very urgent in recent time period, when supply considerably exceeds demand in labour market, and a good impression directly affects job search, career success; when short-term interpersonal relations dominate,

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... communication, affiliation needs haven't died out yet, and, searching for new contacts, we want to be attractive, emotionally accepted, loveable. Much information, various instructions can be found, on how to create a good impression, how to present yourself to the employers, how to expose the best qualities of your personality in the presence of the surrounding people. However, still too little is written and spoken about one of the essential factors of personality attractiveness – self-monitoring, i.e., analysis, checking and correction of verbal and non-verbal information sent about you, about your behaviour, comparing it with social norms, behavioural standards, other people's reactions and expectations.