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How Companies are Applying AI to the Business Strategy Formulation
2019
Scholedge International Journal of Business Policy & Governance ISSN 2394-3351
Computing equipment capable of what one may term partial and quasi-intelligent behaviour, commonly referred to as Artificial Intelligence (AI), is assuming a key role in business. The probability is high that this Artificial Intelligence (AI) will lead to a fundamental change in the process of business strategy formulation as much as the very contents of this strategic behaviour. Product and market strategies and the resultant competitive behaviour will, more likely than not, be the outcome of
doi:10.19085/journal.sijbpg050801
fatcat:e4nrbfjyyndwha2y63lgmx5zna