Building A Service-Centric Business Model In Smes In The Business-To-Business Context

Päivi J. Tossavainen, Leena Alakoski, Katri Ojasalo
2012 Zenodo  
Building a service-centric business model requires new knowledge and capabilities in companies. This paper enlightens the challenges small and medium sized firms (SMEs) face when developing their service-centric business models. This paper examines the premise for knowledge transfer and capability development required. The objective of this paper is to increase knowledge about SME-s transformation to service-centric business models.This paper reports an action research based case study. The
more » ... r provides empirical evidence from three case companies. The empirical data was collected through multiple methods. The findings of the paper are: First, the developed model to analyze the current state in companies. Second, the process of building the service – centric business models. Third, the selection of suitable service development methods. The lack of a holistic understanding on service logic suggests that SMEs need practical and easy to use methods to improve their business
doi:10.5281/zenodo.1086250 fatcat:gaxqjr5sxrhqzidbrhstdadih4