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ImmersiaTV is a H2020 European project that targets the creation of novel forms of TV content production, delivery and consumption to enable customizable and immersive multi-screen TV experiences. The goal is not only to provide an efficient support for multi-screen scenarios, but also to achieve a seamless integration between the traditional TV content formats and consumption devices with the emerging omnidirectional ones (e.g. 360o video and spatial audio), thus opening the door to newdoi:10.6084/m9.figshare.6526379 fatcat:oo7u7h3cmneu3hwel4yygad6pu