A Study regarding the Evolution of Occupancy Rate in Brașov County

Ruxandra-Gabriela Albu, Transilvania University of Braşov, Cristina-Maria Păcurar, Transilvania University of Braşov
2019 Bulletin of the Transilvania University of Brasov. Series V : Economic Sciences  
The analysis of occupancy rates for accommodation structures of a touristic destination is a significant element in deciding upon the best strategy for further development. Moreover, occupancy rate is a fundamental instrument for every accommodation unit regarding the possibility of revenue managers to quantify the profitability of the structure administrated and to identify the most appropriate solutions for maximizing the income. The present paper illustrates a 9-year analysis of the
more » ... rates for accommodation structures in Brașov county and a forecast for this indicator for the next two years, 2019-2020. The study raises an alarm on the evolution of occupancy rate for Brașov county and suggests some improvement for increasing it in the future.
doi:10.31926/but.es.2019. fatcat:xwbqzwe6u5h4vfyvugu264auvq