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Marketing Based Decision Making Process in Engineering Design
2018
International Journal of Engineering & Technology
Marketing based decision making process in engineering design is an important study required for industries. How to take efficient decision in design that influence marketing? Most of the engineering design decisions are based on consumer behaviour. Decision making in risk and uncertainty in engineering design is an important phenomenon. Cost and time are the two important factors that results loss because of inefficient decision and it affects marketing. Problems involved in marketing based
doi:10.14419/ijet.v7i4.36.24545
fatcat:eoqhtduka5ao5g5s2td74mln6i