On Performance Measures of Product Design

Haichang Zhou
2009 Asian Social Science  
Sketches, computer graphics and natural patterns play different roles in industrial design. This paper mainly discusses and compares the three measures with special focus on the importance of sketches, especially that for students majoring in science and engineering. However, it does not mention some specific performance measures of sketches, such as gouache and so on. Design is defined in many ways, some as creation, some as scheme and so on. Design refers to the process in which human beings
more » ... which human beings change nature and society to create material and spiritual wealth, manifested in people's thoughts, planning, tools and methods. Performance measure of design means the employment of tools and methods during the course, that is, expressing people's thoughts and plans with certain tools and methods. Therefore, performance measures seem particularly important for designers. Currently, design is mainly divided into visual design, architectural design and product design while its performance measures include sketches, computer graphics and sketches and natural patterns and sketches. With their respective performance measures, proper use of them will help to improve the design quality as well as design schemes, hence fulfilling consumers at different cultural levels with their more practical and connotative designs and therefore fulfilling their material and spiritual demands.
doi:10.5539/ass.v5n9p158 fatcat:skxre4qfo5ekbkfy4ltzsx24jq