Perbedaan Persepsi Mahasiswa Program Studi Akuntansi dan Manajemen Terhadap Kualitas Layanan Jasa Pendidikan Di Universitas Katolik Musi Charitas Palembang
Jurnal Keuangan dan Bisnis
The research entitled "Perceptions Differences of Accounting Student and Management Study Program on Quality of Education Services at Catholic University of Musi Charitas Palembang is a study of consumer behavior regarding the perception of the five dimensions of education quality including reliability, responsiveness, assurance, empathy, and physical evidence from the university that he is chosen. The purpose of the study is to prove whether there is a difference in the perception of education
... quality from the students in Management and Accounting Study Program at the Catholic University of Musi Charitas. The type of research used is case study by using survey technique. Data collection techniques used is to spread the 5-point Likert questionnaire that is from Very disagree until Strongly agree. Population in this research is active student, Batch 2015/2016 until Batch 2016/2017 Management and Accounting Study Program Catholic University of Musi Charitas Palembang. Sampling technique used non probability sampling that is purposive sampling. Based on the results of the differences test using the Mann-Whitney test proved that the perception of students of Accounting Study Program on the quality of education in Unika Musi Charitas (Mdn = 2143) in general it is difference significantly with the students perception of Management Study Program on the quality of education in Catholic University of Musi Charitas (Mdn = 2907) with significance 0.008 <0.05 (Ho is rejected). If it is seen from each variable, then reliability, responsiveness, and guarantee prove the difference of perception between student of Accounting and Management Study Program. While the variable of empathy and physical evidence do not prove the difference of perception between student of Accounting and Management Study Program.