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INTERNATIONALIZATION OF RETAIL – COMPARATIVE ANALYSIS OF CROATIA AND SERBIA
Facta Universitatis. Series: Economics and Organization
Globalization and integration of the world market leads to internationalization of retail and overall trade. At the turn of the century, internationalization has become a widespread retail phenomenon. Thus, it has become a permanent and inevitable process. Internationalization of trade, especially retail, covers a large number of countries, but with varying intensity. The subject of this work is the achieved level of internationalization of trade, especially retail, on the markets of thedoi:10.22190/fueo1701017s fatcat:tteoolgrfndv3bxzwoqppabuba