Looking at, looking up or keeping up with people?

Adam N. Joinson
2008 Proceeding of the twenty-sixth annual CHI conference on Human factors in computing systems - CHI '08  
This paper investigates the uses of social networking site Facebook, and the gratifications users derive from those uses. In the first study, 137 users generated words or phrases to describe how they used Facebook, and what they enjoyed about their use. These phrases were coded into 46 items which were completed by 241 Facebook users in Study 2. Factor analysis identified seven unique uses and gratifications: social connection, shared identities, content, social investigation, social network
more » ... fing and status updating. User demographics, site visit patterns and the use of privacy settings were associated with different uses and gratifications.
doi:10.1145/1357054.1357213 dblp:conf/chi/Joinson08 fatcat:qzdlpzbjpvfrnoogzbr4ytbnk4