European Journal of Sport Studies Publish Ahead of Print

Kjetil Haugen, Kjetil Haugen, Arild Hervik, Hallgeir Gammelsaeter
In this research note, we discuss a peculiar development in the Norwegian top football league-'Tippeliagen'. Since 2007, a significant drop in attendance numbers has been observed, and we investigate possible causes through regression analysis. Our main findings indicate that we can explain the complete attendance figures from 1993 to 2013 by a surprisingly simple regression model, including only (binary) new stadium variables. In addition, we estimate the duration of stadium attendance effects
more » ... attendance effects that turns out to be 5 years in Norway. In latter parts of the note, we discuss the sense in this model and conclude that a 'game-theoretic' signaling model may prove worthwhile as an underlying explanatory model.