The More Fear, the More Effect? Is There any Threshold Limit for Labelling Cigarette Packs?

Fatemeh Kokabisaghi
2018 Health Scope  
In the framework convention on tobacco control (FCTC), world health organization (WHO) adopted a range of tobacco control policies including labelling tobacco packages with health warnings. Now, 180 countries are parties of this treaty and committed to implement it (1). Through years of implementation of this treaty, text and graphic messages, which are applied on the packages, are getting repetitive. Thus, states have been searching for more powerful ones to intensify the health threats of
more » ... ing. This is probably due to the fact that they believe that the more fear, the more effect.
doi:10.5812/jhealthscope.80383 fatcat:ioqzhksjffaabioh3mrteoocua