Slavic similes with the component bread and rolls and buns. The article considers certain lexical-thematic groups of Slavic similes which contain the names of bakery products. The analysis is conducted from the standpoint of structural and semantic modelling to identify the universality or national specificity of the comparison image. In some instances, non-Slavic material is also considered. Keywords: Slavic languages, phraseology, similes, semantic and structural modelling, semantics, motivation, bread, rolls and buns.