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We compare the expectations of Business Administration non-working students with the perception of those already employed on the importance of higher education for their professional lives. A descriptive research was performed, with data obtained from questionnaires, and also a crossing of the data, enabling an analysis of the public behavior. According to the results, almost one quarter of non-working students expect that much of what is learned in higher education will be useful in theirdoaj:ed4fc77febce4c33a44aac0855839da8 fatcat:dwmhtkbclvbpdpjqtrfmi6ry2a