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The Value for Money for Transport Infrastructure Projects and Its Marketing Components – Conceptual Thoughts and Refl ections
2014
Management and Business Administration. Central Europe
Purpose: There is a need to insure effectiveness in public transport infrastructure capital outlays. The Value for Money (VfM) concept has been embedded in political economy and management without a clear methodological framework and accepted defi nitions. This paper addresses methodological boundaries and opportunities for implementation of the VfM concept with special consideration to its marketing components. Methodology: A literature review and assessment of practical experience has been
doi:10.7206/mba.ce.2084-3356.129
fatcat:zx4fi5w7uzb45awqx3zieckw7q