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Staying 'in the Zone' but Not Passing the 'Point of No Return': Embodiment, Gender and Drinking in Mid-Life
[chapter]
2014
From Health Behaviours to Health Practices
Public health approaches have frequently conceptualised alcohol consumption as an individual behaviour resulting from rational choice. We argue that drinking alcohol needs to be understood as an embodied social practice embedded in gendered social relationships and environments. We draw on data from 14 focus groups with pre-existing groups of friends and work colleagues in which men and women in mid-life discussed their drinking behaviour. Analysis demonstrated that drinking alcohol marked a
doi:10.1002/9781118898345.ch10
fatcat:t7t2swdhfzdgnc6ytsldkgykq4