A Study on the Effect Between Cabin Service Quality, Customer Value and Relationship Retention Intention in Airline -Focus on the upper-class seats customers-
항공사 기내서비스품질, 고객가치, 관계유지의도의 영향 관계 -상위클래스 이용 승객을 대상으로-

Sun-Young Yoon
2012 The Journal of Advanced Navigation Technology  
The purpose this study is to find out how cabin service quality influences customer value and relationship retention intention focus on upper-class seats customer in airline. In the result of the hypothesis verification, this study hypotheses concerning the effect relations between cabin service quality, customer value and relationship retention intention. Therefore this study needs to be studied the quality of cabin service of upper-class and service value. Based on the research findings
more » ... e cabin service department have to examine various customer needs with the development of items and services.
doi:10.12673/jkoni.2012.16.2.340 fatcat:xiewfqwzq5fxdl2tjoid2m2blu