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EU corporate public affairs 2.0 – revisiting the multi-agent approach
2020
unpublished
Relying on the principal-agent theory as conceptual framework, this thesis examines the company-internal roles and functions of multiple agents in EU corporate public affairs. A qualitative study was held in the form of semi-structured interviews with four public affairs experts from companies within the Austrian infrastructure industry. Supporting previous scholarship, the thesis shows that companies use multiple public affairs agents to increase their potential of influencing EU policy- and
doi:10.25365/thesis.63387
fatcat:adzx5225drfe3gjas4uqufrvay