6 Methodology | 75 the individual attitudes and experiences of interviewees (cf. Schulz 13), it is impossible to harvest as wide a range of opinions as in focus groups. In times in which opinions and attitudes are regarded as socially constructed, fragmented, and ephemeral, the method of the focus group does justice to this fact by paying close attention to the interaction process, deliberation, and the formation of opinion through mutual communication (cf. Littig and Wallace 10).