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This paper proposes the implicative rating measures built on the statistical implicative measures. The paper also proposes the hybrid recommendation model -the combination of the user-based collaborative filtering approach and the association rule based approach using the implicative rating measures -to suggest a list of top N items to active users. The proposed hybrid model are compared to some existing models on two datasets MSWeb and CourseRegistraion. The experimental results show that thedoi:10.18178/ijmlc.2018.8.3.691 fatcat:qofqhdk4zzh4touvbmcp34mb4i