The paper comes up with a model of communication between scientists and journalists. It shows that each of these social groups has widely different and very speciic self identiication features. Moreover, these features have been consistently reproduced throughout the entire period of modern European science. This fact allowed to identify as the basic parameters of the proposed model, the following groups of causes that lead to the disruption of communication between the scientiic community and

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... ournalists: ontological, methodological, technological, psychological. The work provides a detailed analysis of each group. The conclusion is drawn that an engrained methodological implication of the "proper" world order ("Secret Science Society") is apparently projected on the actually existing structure of society. The awareness of objectivity of the reasons of such self-identity can help in cooperation both to scientists and journalists, as well as to specialists and experts, which form state scientiic and technical policy. The article presents periodization of historical forms of popularizing science, developed by the author. It is noted that the popular science genre is a concrete historical phenomenon. It has passed several stages in its development, and continues to evolve. At each development stage the science popularization has quite speciic characteristics (attributes), and performs quite certain functions in the society. Allowance for this phenomenon suggests that in contemporary historical situation scientiic news is seen by journalists as part of the entertainment business. The purpose of science popularization is to create a story that can intrigue the audience. A scientist's perception of the "science news" concept is fundamentally different. For him, the news is an educational value. Scientists consider journalists as students. They give lectures and want their posts look like lectures published in media.