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HISTORIS, DAYA TARIK WISATA DAN ELECTRONIC WORD OF MOUTH (E-WOM) TERHADAP KEPUTUSAN BERKUNJUNG DI DE TJOLOMADOE
2019
Jurnal Riset Bisnis dan Manajemen
The purpose of this research is to analyze the effect of either simultaneously or partial historical, tourist attraction and electronic word of mouth to decision visit in De Tjolomadoe Karanganyar, Central Java. The research uses descriptive quantitative. The population is visitors at De Tjolomadoe Karanganyar, Central Java. The sample is 100 respondents. Sampling technique uses accidental sampling. The technique used to analyze the data is multiple linier regression. The results of F-test
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