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Location privacy has been a serious concern for mobile users who use location-based services to acquire geographical location. Spatial cloaking technique is a well-known privacy preserving method, which blurs an exact user location into a cloaked region to meet privacy requirements. In this paper, we propose a new semantic privacy preservation method rely on the well-established k-anonymity and l-diversity privacy metrics for semantic cloaking. We also define a representative cloaking regiondoi:10.14257/ijsia.2015.9.2..01 fatcat:evrffzbnu5a2pnmoi7yt6nevka