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Abstract: Merger and Acquisition are strategic tools used time to time by companies to get the cutting edge over competitors and capturing the market. In recent past, the deal of Walmart and Flipkart was the biggest deal in the startup E-com market. The 77% shares of Flipkart was taken by Walmart by paying $16 billion. In this research paper the author is studying the reasons and other future possibilities of Indian e-com market. As many small but prominent players in the e-com market wasdoi:10.5281/zenodo.1407354 fatcat:gvj3oaen2vgphi5lbbjj6schqq