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With greater prevalence of social media, there is an increasing amount of user-generated data revealing consumer preferences for various products and services. Businesses seek to harness this wealth of data to improve their marketing strategies. Bundling, or selling two or more items for one price is a highly-practiced marketing strategy. In this paper, we address the bundle configuration problem from the data-driven perspective. Given a set of items in a seller's inventory, we seek todoi:10.14778/2735479.2735491 fatcat:l3u7vs35aff3lefhi3vuxoywwy