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This paper investigates the relationship between media bias and the in uence of the media on voting in the context of newspaper endorsements. We rst develop a simple econometric model in which voters choose candidates under uncertainty and rely on endorsements from better informed sources. Newspapers are potentially biased in favor of one of the candidates and voters thus rationally account for the credibility of any endorsements. Our primary empirical nding is that endorsements are in uentialdoi:10.1093/restud/rdq037 fatcat:jgyvhxrtabe7zez5ri4ggunh2m