Clustering Megacity Districts upon Customer Satisfaction on Parking Services

Roman Sidorchuk, Irina Skorobogatykh, Sergey Mkhitaryan, Tatiana Voronova, Natalia Ivashkova
2020 Montenegrin Journal of Economics  
Purpose. The problems of limited public parking spaces as well as the growing number of individual cars in mega-cities are very important, because of the growing number of individual and public cars, and limited open spaces in road infrastructure. Methodology. The online survey, conducted by marketing specialists of Plekhanov Russian University of Economics had been identified, whether the citizens of Moscow are satisfied with the organization of parking spaces. Approach. 1263 questionnaires
more » ... e collected to analyze and rank the administrative districts of Moscow City in the framework of a cluster analysis with the use of Ward Method and Euclidean length. Findings. As a result, five clusters of administrative districts of the City were developed in accordance with customer (car owners) satisfaction with number, and quality of parking spaces in different districts, where respondents are living and where they are working. The recommendations of this study can be addressed to the Moscow City government to improve parking management and may be used in further studies of City citizens' satisfaction with other parameters of living conditions.
doi:10.14254/1800-5845/2020.16-1.5 fatcat:i5v4hgulareuzj7tao7vi5fvwm