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Between 1929 and 1945, the architects of the Bata Shoe Company in Zlín (Czech Republic), planned, and built, partially or in full, more than twenty modern industrial cities in Europe, Asia, and America. These towns were part of a corporate strategy of decentralization targeted at coping with the turbulences preceding World War II. The planning of those communities both reflected the company's managerial system and welfare capitalism, and mirrored contemporary debates in town planning—Gardendoi:10.7480/iphs.2016.3.1251 fatcat:co2c6tyf3zdttdrm524dnwfxga