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SEWeP
2003
Proceedings of the ninth ACM SIGKDD international conference on Knowledge discovery and data mining - KDD '03
Web personalization is the process of customizing a Web site to the needs of each specific user or set of users, taking advantage of the knowledge acquired through the analysis of the user's navigational behavior. Integrating usage data with content, structure or user profile data enhances the results of the personalization process. In this paper, we present SEWeP, a system that makes use of both the usage logs and the semantics of a Web site's content in order to personalize it. Web content is
doi:10.1145/956755.956765
fatcat:tdigotwounhhfbnxung54a5aki