Strive to develop sports insurance in China to realize the positive interaction of sports and insurance industry

Wang Heping, Yu Peng
2011 2011 International Conference on Product Innovation Management (ICPIM 2011)  
The concept of sports insurance first appeared in the early 20 th century and since then it has made great progress in the developed countries. China, the largest developing country, is at an initial stage of its development. This paper summaries key characteristics of the latest development of sports insurance products in developed countries and then introduces different types of sports insurances in China and their respective issues. Finally, some suggestions from two major dimensions of
more » ... dimensions of sports insurance which are: demand and supply, are provided in order to break the development bottlenecks of sports insurance system in China and also provides reference for other countries whose sports insurance development is in the same stage as China.
doi:10.1109/icpim.2011.5983585 fatcat:e47t5hcokncujj34avzvcyej3i