Analysis on Protection of E-commerce Consumer Network Privacy

Chunmei Yang
2011 Procedia Engineering  
With the rapid development and wide application of e-commerce industry, to effectively protect consumer's ecommerce network privacy has become an important market environment conditions for the smooth development of e-business. As the legal basis and social environment for protection of privacy is weak, the legal protection of network privacy is imperfect and network monitoring is lack, when the network privacy of citizens are violated, it is extremely difficult to obtain judicial protection
more » ... er the law, it has become a big bottleneck to restrict our ecommerce industry. This article is based on existing theory, using comparative approach, drawing lessons from other countries and regions' relevant legislative experience on network privacy protection, based on national conditions, providing some legislation and system recommendations on network privacy protection. Also pointed out that overcoming network privacy infringement brings the negative effects to e-commerce industry, it has important practical significance to promote sustained and healthy development of e-commerce industry and improve the international competitiveness of Chinese enterprises.
doi:10.1016/j.proeng.2011.08.1024 fatcat:mzqozzdiijcerlnm777sipkdcq