In the censored regression model, the Tobit maximum likelihood estimator is unstable and inefficient in the occurrence of the multicollinearity problem. To reduce this problem's effects, the Tobit ridge and the Tobit Liu estimators are proposed. Therefore, this study proposes a new kind of the Tobit estimation called the Tobit new ridge-type (TNRT) estimator. Also, the TNRT estimator was theoretically compared with the Tobit maximum likelihood, the Tobit ridge, and the Tobit Liu estimators via

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... he mean squared error criterion. Moreover, we performed a Monte Carlo simulation to study the performance of the TNRT estimator compared with the previously defined estimators. Also, we used the Mroz dataset to confirm the theoretical and the simulation study results.