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ANALYSIS OF SUPER MARKET USING ASSOCIATION RULE MINING
2017
International Journal of Advanced Research in Computer Science
Supermarket analysis is a process to analyze the buyer's habits to discover the correlations between the different items in their shopping cart. The findings of these correlations can help the retailers to establish a profitable sales strategy by considering frequently purchased items together by customers. Association rule mining is one of the famous data mining techniques used to discover the correlations between one item to another. Association rule mining technique has number of algorithms,
doi:10.26483/ijarcs.v8i7.4564
fatcat:z74ckldrcjhehglyaumrfinxfi