Survey on Web Mining Techniques and Challenges of E-commerce in Online Social Networks

K. N. Asha, R. Rajkumar
2016 Indian Journal of Science and Technology  
Web Usage Mining for Shopping Websites Motivation and Challenges As OSN has become an important platform for online shopping. Online Recommendation is being used by many shopping websites. Recommendation should be done based on the user's interest on items. Hence recommender system should provide the currents needs of user. Thus this system should be based on user's navigational patterns 6, 7 . Using Web usage mining there are many different ways through which a recommender system can be created,
doi:10.17485/ijst/2016/v9i13/85481 fatcat:c4zip4na3zefji3vuwi3thbhau