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International Entrepreneurship Review
A B S T R A C T Objective: To discuss concepts of strategy and business models and reflect upon their commonalities and mutual relationships. Discussion about usage of both concepts with regard to the international expansion decisions. Research Design & Methods: The article is based on the literature studies. Findings: Some of the dimensions of both concepts, including the operating modes, choice of products or markets, are common to both concepts. However, internationalisation appears to be andoi:10.15678/ier.2019.0502.01 fatcat:46cvlapjm5bz7ajbrqs5e4vpiy