Technological advancements over the last years have impacted the way our personal data is being shared and processed. The evolution of technology has brought forward new techniques to share, process and store data. This has generated new models of data (including personal data) processing, but also introduced new threats and difficulties for the end user to understand and control the processing. Continuous online presence of end users has resulted in an increased processing of large amounts of

more »

... ersonal data at daily basis. Think of online shopping or using a mobile application to navigate to a specific location or contact friends and family. The whole data lifecycle has been augmented with many actors being involved and eventually end users not being able to fully understand and control who, for how long and for what purpose has access to their personal data.