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With continuing strong popularity of archaeology in public perception, active science communication is more and more recognized as essential tool to not only inform about current research, but to also counter misinterpretation and misuse of archaeological data. Traditional outreach approaches like museums and popular books or articles have been complemented by new digital tools. In a time, in which facts seem to have become negotiable and 'alternative facts' can be proposed, pseudoscientificdoi:10.11588/ai.2019.0.69425 fatcat:dxzekzy3xngg7az6a5ddbxqadi